I made a list a while back that was meant to serve as reminders when marketing. I came across it today and I thought I’d share it with ya’ll:
* Include Testimonials
* Awareness is 60% of TOMA (Top of Mind Awareness.)
* Be OVERT about benefits.
* Be relevant.
* Be clear about what you’re selling.
* Be personal.
* Be spicey.
* Be timely with communication.
* Build a customer and prospect database.
* Call to Action!
* Go where your prospects go.
* Grab attention.
* Laser Target Your Audience.
* Marketing is Investing. Demand ROI.
* Presentation matters.
* Relationships & sales is one-to-one.
* Speak to a targeted audience.
* Track, monitor & adjust.
